Chapter 5: Equipment / YouTube Traffic

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Chapter 5: Video Equipment

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Now that we have covered how to do groundwork research, and have shown you some

examples of what kind of videos can be successful, it is time to review what kind of equipment

you will need to have before you can create a video.

Remember, you absolutely do not have to create your own videos. While creating videos is

not very hard to learn at all, I realize you may not be technically savvy, or simply don’t have

the time to create and edit videos. There are numerous alternatives which we’ll discuss in the

‘outsourcing’ feature of the chapter on planning. However, it will still be useful for you to

understand what goes into making an online video.

There are lots of different types of digital video equipment you can use to get raw video

footage, and many types of software you can use to edit videos. Due to the large scope of all

the cameras and software available, we are going to limit our discussion to the basics.

Fortunately, the basics suffice, and you can make great videos with a digital camera (that has

video capture) and free software.

5 Ways To Capture Video Footage

The 5 most popular ways to capture video are as follows:

1. Camcorder

2. Digital Camera With A Video Recording Function.

3. Webcam

4. Screen Capture Software

5. Cellular Phones With Video Capture Feature.

First let’s cover digital camcorders.

Camcorder

Digital camcorders offer the most professional option for capturing video and audio. For $200

and up you can find them on eBay.

Mini DV camcorders have become a standard for home and semiprofessional video

production. They are compact and affordable. They also offer ease of editing, high picture

resolution and durability. The video is recorded on a small cassette, most of which can hold