It's Only Fair / Search Engine Optimization for Dummies

The author has allowed anyone to use the chart under certain conditions:

The use must be nonprofit (although this term is rather ambiguous, you can

assume that at the very least it means you can’t print the chart and sell it),

and the address of the original chart should be included.

It’s Only Fair — Fair Use Explained

You can copy parts of a copyrighted work and use them on your site, under

an exclusion known as fair use. The only problem with fair use is that one

man’s fair use is another man’s plagiarism. In other words, there are no hard

and fast rules as to what fair use means.

I’m not going to explain this. In fact, I’m going to take some copyright-free

text directly off the U.S. Copyright Office Web site and save myself a few

moments:

Under the fair use doctrine of the U.S. copyright statute, it is permissible

to use limited portions of a work including quotes, for purposes such as

commentary, criticism, news reporting, and scholarly reports. There are

no legal rules permitting the use of a specific number of words, a certain

number of musical notes, or percentage of a work. Whether a particular use

qualifies as fair use depends on all the circumstances. See FL 102, Fair Use,

and Circular 21, Reproductions of Copyrighted Works by Educators and

Librarians.

The fair use exception isn’t, in most cases, terribly useful for most people,

because you can’t just take huge gobs of the work and drop them into your

site. However, you can weave quotes from copyrighted works (make sure that

you properly cite your sources) into original material you’ve written.

360

Search Engine Optimization For Dummies, 2nd Edition