In this part . . .
G
etting your Web site indexed by the search engines
and directories should be easy. Let them know the
URL and wait for them to add it, right. Wrong. Sure, you
can submit information about your site to the search
engines, but they probably won’t index it.
In this part, I explain what you need to do to get your site
into the major search engines, including the new Google
and Yahoo! sitemap systems. (Hint: You need to make
it easy for the search engines to find your site on their
own.) I also explain how to work with the two major
search directories: Yahoo! (easy, just pay) and the Open
Directory Project (easy, and free, but you may have to
keep trying).
This part also tells you how to find important but lesser-
known systems and how they can help you. (Sure, most
searches are carried out through the major systems, but
the specialized systems can often provide valuable, highly
targeted traffic.)