Dedication
For the boys, who haven’t had a book dedicated to them in awhile
Author’s Acknowledgments
I’d like to thank all my clients, who have given me an opportunity to play with
search-engine optimization in a wide variety of businesses. I’d also like to
thank Acquisitions Editor Terri Varveris, who has moved on, but whose assis-
tance was critical in getting my idea from proposal to contract, and my edi-
tors Susan Pink and Tonya Cupp, who kept me on the straight and narrow.
And, of course, the multitude of Wiley staff involved in editing, proofreading,
and laying out the book.