8.5 The Equally Mysterious Algorithm
If you thought Google was close-mouthed about how it
determine's PageRank, it's an
absolute oyster when it comes to the
ranking
algorithm, the way that Google determines the order of search
results. The articles in this book can give you some ideas, but again
it's conjecture and again it's
constantly changing. Your best bet is to create a content-rich web
site and update it often. Google appreciates good content.
Of course, getting listed in Google's index is not
the only way to tell visitors about your site. You also have the
option to advertise on Google.
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